Instagram, one of the world’s most popular social media platforms, continues to intrigue its users with its ever-evolving algorithms and features. Among the many mysteries that Instagram holds, one that often piques the curiosity of its users is the order in which followers appear on one’s profile. Have you ever wondered why some accounts consistently occupy the top spots while others remain hidden in the list? In this article, we’ll explore the factors that determine the Instagram following order and shed light on some lesser-known aspects of this platform’s functionality.

Key factors that determine Instagram following order

Instagram following order is not random; it depends on several key factors. Understanding these factors can help you decipher why certain accounts occupy specific positions on your list.

Factor 1 – Engagement

Instagram following order - determinant 1. likes and comments

Engagement plays a crucial role in determining the order of followers on Instagram. Accounts with whom you interact frequently, such as liking, commenting, and tagging, are more likely to appear at the top of your following list. Instagram’s algorithm recognizes your relationships and strives to show you content from those accounts you engage with the most.

Instagram following order - determinant 3. tags

Factor 2 – Recency

The chronology of follows does have an impact on the Instagram following list order. Accounts you followed most recently tend to appear higher up on the list. This encourages you to engage with new connections and discover fresh content.

Factor 3 – Interactions (messaging)

Instagram following order - determinant 2. messages

Instagram considers not only your interactions with others on your profile but also your texting. Accounts that frequently send you direct messages may be prioritized in your following list.

Does the chronology of follows have an impact on the Instagram following list order?

Yes, the chronology of your followers does matter. Instagram’s algorithm takes into account the timing of your interactions, giving preference to more recent connections. This encourages users to stay engaged with the platform and continuously connect with new accounts.

What is the relevance between the order of following on Instagram and the frequency of profile views?

The order of your followers can also depend on the frequency of profile views. Accounts that appear at the top of your following list are more likely to visit your profile regularly. If you are looking to increase your profile visibility, consider engaging with accounts you want to attract, as this may result in reciprocal visits.

What Else You Should Know About the List of Following on Your Instagram Account?

Apart from the factors mentioned above, it’s important to note that Instagram occasionally makes changes to its algorithms. This means that the criteria determining your following list order may evolve. Additionally, the following list is private, so your followers cannot see your list and who occupies the top spots on it.


In conclusion, the order in which your followers appear on Instagram depends on a combination of factors, including engagement, recency, and interactions. Understanding these factors can help you make the most of your Instagram experience, whether you’re trying to increase your profile’s visibility or simply stay connected with your favourite accounts. Keep in mind that Instagram’s algorithms are constantly evolving, so staying informed about platform changes is crucial to maintaining a vibrant online presence.


Hi, my name is Marta. I am a content marketing specialist and copywriter with over 10 years of experience. On my blog I cover topics related to marketing, copywriting and blogging.

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